Department of Marketing & Entrepreneurship

Centers & Institutes

Sales Excellence Institute (SEI)

The Sales Excellence Institute (SEI) comprises the Program for Excellence in Selling (PES), the Strategic Selling and Customer Relationship Management Center, and the Global Sales Research Center. The mission of SEI is to be a global hub for sales and sales management education and research.

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Wolff Center for Entrepreneurship (WCE)

The Wolff Center for Entrepreneurship is the largest and most rapidly growing entrepreneurship program in the United States. The Wolff Center has quickly grown from an enrollment of 30 students who major in entrepreneurship to an enrollment of 1,300 students per semester who will receive an Intrapreneurship Certificate.WCE teaches its unique entrepreneurial process to 35 students per year pursuing a B.B.A. in Entrepreneurship. This student body is taught as a cohort group in each of the classes leading to a major in entrepreneurship.

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Institute for Health Care Marketing (IHCM)

The mission of the Institute for Health Care Marketing is to promote understanding of the health care marketplace. To this end, the Institute is focused on encouraging the research community in Marketing to focus on issues affecting health care delivery and consumption. Our goal is to spark and sustain research in health care marketing that achieves the twin objective of the economic vitality of the health care industry and the physical and mental health of its customers.

Learn more about the Institute for Health Care Marketing