Media Resources

The University of Houston C. T. Bauer College of Business is home to nationally recognized faculty experts and staff leaders who provide timely, practical insight on the trends transforming business, work, markets and leadership.

Our faculty and staff regularly serve as sources for national and international media, offering clear analysis that helps audiences understand not only what’s happening, but why it matters (and what comes next).

Whether you’re working on a breaking story, an enterprise feature or long-form analysis, the Office of Communications can quickly connect you with Bauer experts who are media-ready and highly engaged.

Topics Bauer Experts Can Address

The Future of Work & Leadership

• AI and automation in decision-making
• Leadership in high-change, high-uncertainty environments
• Workforce burnout, productivity and organizational culture
• Executive compensation, governance and accountability
• Workforce strategy and talent management

Technology, Data & Innovation

• Artificial intelligence and ethics
• AI and creativity
• Digital transformation and enterprise technology strategy
• Cybersecurity, data privacy and risk
• Platform economies and emerging technologies
• Technology’s impact on consumers and markets

Markets, Money & the Economy

• Financial markets, volatility and investor behavior
• Banking, regulation and monetary policy impacts
• Energy markets and the evolving energy economy
• ESG, sustainability and carbon markets
• Global trade, supply chains and geopolitical risk

Consumers, Brands & Business Strategy

• Consumer behavior and trust
• Branding, persuasion and digital influence
• Marketing innovation and analytics
• Entrepreneurship and small business resilience
• Corporate reputation in a social-first media environment

Careers, Talent & Business Education

• Skills employers actually value in 2026 and beyond
• Hiring trends and labor market shifts (especially in Houston & Texas!)
• Career strategy for early- and mid-career professionals
• MBA and graduate education trends
• Employer expectations and workforce readiness
• Skill development in a rapidly changing economy

(Topic areas will continue to evolve as faculty expertise and business conditions change.)

Why Journalists Work with Bauer Experts

• Timely & Responsive: We understand newsroom deadlines.
• Plain-Language Expertise: Clear, quotable analysis without jargon.
• Contextual Perspective: Linking research, practice and real-world impact.
• Media-Experienced: Comfortable with interviews across print, digital, audio and broadcast formats.

We have a range of experts who can participate in coverage across newspapers, magazines, newsletters, podcasts, live television, streaming and digital media.