Supply Chain / Operations Management (SC/OM) brings together the areas of Marketing, Engineering/Product Development, Accounting, Finance, MIS, and General Management to solve problems that ultimately focus on fulfilling customer expectations – i.e. generating revenue. Decisions made regarding SC/OM are at the heart of an executive’s (and their management team’s) strategic plan and success – to varying degrees -whether large corporations or small businesses. Consider today’s supply chain / operations management success stories (Zara, ZAPPOS, Amazon, H&M, Unilever, Walmart, Apple etc.) as examples of top 10 enterprise/supply chain performers. Why are they successful? What challenges did they face? What risks did they overcome? This course will focus on key concepts and knowledge that will help students understand the challenges faced by business leaders in a rapidly changing global environment. The course will take a strategic view and will offer content and executive perspective on supply chain / operations strategies applicable to service and manufacturing enterprises.
Work experience is highly meaningful but not necessary.
LEARNING OUTCOMES / COURSE OBJECTIVES
By the end of the course, students should have:
Gordon Smith, Ph.D. | Bio
COURSE STRUCTURE & MATERIALS
This course is discussion based and will include team (3-5 students) activities.
TENTATIVE COURSE SCHEDULE:
Couse Objectives / Takeaways
Operations and Supply Chain Strategy
Case: Kristen’s Cookie Company
Matching Supply & Demand
Case: Bergerac Systems:
Supply Chain & Value Creation
Supply Chain Innovation
Supply Chain Strategic Thinking
Apple Inc.: Case Revisit