Department of Marketing & Entrepreneurship

Learn More About Bauer's Marketing Degrees

How We Rank

Marketing:

The Chronicle of Higher Education recently ranked Bauer #9 among leading research universities for faculty scholarly productivity in marketing, and Bauer doctoral students have won many awards for the best dissertation research in their fields.

Selling:

Bauer is #1 for Selling. Bauer's Program for Excellence in Selling has the deepest curriculum, largest enrollment and highest corporate support of any university program in selling and sales management, and our Stephen Stagner Sales Excellence Institute is a hub for sales research and education.

Entrepreneurship:

Entrepreneur magazine and The Princeton Review have ranked Bauer's undergraduate Entrepreneurship program among the top three in the nation since 2007, and Bauer students have won more awards than any other school in national business plan competitions in recent years.

News

News and Awards

Congratulations to Professor Joel LeBon on winning the 2017 Academy of Marketing Science Outstanding Marketing Teacher Award.

Congratulations to senior marketing major Camille Corales on winning the Penny Todd Scholarship from the American Marketing Association Houston chapter.

Congratulations to Prof. Michael Ahearne on being listed among the top 30 scholars worldwide for publications in top marketing journals in the past five years.

Congratulations to Prof. Edward Blair on being re-elected as Vice-President of the Journal of Consumer Research Policy Board.

Congratulations to our Wolff Center for Entrepreneurship on being ranked as one of the top undergraduate entrepreneurship programs in the nation by Princeton Review and Entrepreneur magazine.

Congratulations to doctoral alum Doug Hughes on being named United Shore Endowed Faculty Fellow in Sales Leadership at Michigan State University.

Read more award stories on our Marketing Awards page