Stephen Stagner Sales Excellence Institute

About Stephen Stagner

In December 2015, the C. T. Bauer College of Business at the University of Houston announced that Mattress Firm CEO Stephen Stagner has made a gift to name the college's sales program, now known as the Stephen Stagner Sales Excellence Institute.

The announcement was made during the program's Graduation & Awards Ceremony, which celebrates the achievements of the sales program and its students and faculty each semester. The new class of students in the institute's Program for Excellence in Selling (PES) is also inducted during the event.

"We are uniquely fortunate to have someone who believes that the best investment is the investment in students — an investment in human capital," Bauer College Dean Latha Ramchand said. "Steve believes in what we do, he speaks in our classes, he recruits our students to work for him. In other words he walks the talk."

Stagner's involvement with Bauer College began as a guest speaker in a PES class, where he observed the depth and breadth of the sales curriculum at the college. Since then, Stagner has remained involved with the college as a strong PES supporter, recruiting several graduates of the program and frequently speaking to students, including a keynote address last semester at the Graduation & Awards Ceremony.

"Steve is passionate about the role of sales, but even more importantly, he is passionate about our students and their success," said PES Executive Director Randy Webb. "He shares our vision for making sure the Sales Excellence Institute continues to be the leading sales program in the country. We are excited about working with him to take our program to the next level."

"Stephen Stagner shares our vision for making sure the Sales Excellence Institute continues to be the leading sales program in the country. We are excited about working with him to take our program to the next level."

Randy Webb
PES Executive Director

Stagner said his vision for the institute is to build on its history of student success and to help it become the world’s foremost authority on the profession of sales.

"Sales was my passion and my life," he said. "If I was going to give an investment, I wanted to give it here because it was going to a great place and help people for a long time."

Stagner added: "I want to help the students be prepared for what's going to happen in real life because sales touches almost every profession. I would like to put the profession of sales on a world platform to where it is perceived and honored as a profession."

As CEO of Mattress Firm, Stagner oversees an organization that operates approximately 2,500 company and franchise stores across the United States. He opened his first franchise location in Atlanta in 1996 with only $1,300 in the bank. Eight years later, he and his business partner had grown their independent franchise to more than 50 stores and $62 million in annual sales. After merging with Mattress Firm in 2005, Stagner and his team have helped Mattress Firm become an industry leader and added more than 2,000 new locations across the country.

Read more of this article that originally appeared on the college's Latest News site.