Professor Vanessa Patrick

Honors and Awards

  • Awarded the LeRoy and Lucille Melcher Faculty Excellence in Service Award by the Bauer College of Business, 2015.
  • Selected to participate in the Cougar Chairs Leadership Academy 2016 at the University of Houston.
  • Ranked 33 in the top 50 most productive marketing scholars by DocSig sponsored by the American Marketing Association for the years 2008-2012.
  • Recipient of the PwC INQuiries research award provided by the PricewaterhouseCoopers Charitable Foundation, 2013.
  • Awarded the Naresh K. Malhotra Long Term Award for article published in the Review of Marketing Research, 2012.
  • Awarded the LeRoy and Lucille Melcher Faculty Excellence in Research Award by The Bauer College of Business, 2010.
  • MSI Young Scholar Award by the Marketing Science Institute, 2009.
  • Outstanding Mentorship award nominee at the University of Georgia.
  • University of Georgia’s Top 10 Professors Award by the Academic Affairs Committee of the Student Government Association at the University of Georgia.
  • Best paper award for the Overall Conference and Consumer Behavior Track at the American Marketing Association. Summer Educators Conference, Washington DC, August 2007.
  • Fellow at the Summer Institute for Informed Patient Choice at Dartmouth University, June 2007.
  • Davidson Honorable Mention Award for the Best article in Journal of Retailing 2006 (Volume 82).
  • Fellow of the Visiting Professor Program by Advertising Education Foundation (AEF). Placement at Ogilvy and Mather headquarters in New York. June 2006.
  • Honored for Outstanding Teaching at the UGA Honor’s Day, 2006
  • Association of Consumer Research Award for Website Editor 2004-2006
  • Award for Outstanding Academic Achievement, University of Southern California, 2004.
  • Fellow, AMA-Sheth Marketing Doctoral Consortium, University of Minnesota, 2003.
  • Participant in the New Faculty Tour of Georgia, August 2005
  • Department of Marketing Excellence in Teaching Award for 2003 (rating: 5.00 out of 5.00).
  • James S. Ford/Commerce Associates Doctoral Fellowship Award, Marshall School of Business, University of Southern California, May 2002.
  • CIBEAR Doctoral Student Research Award, Marshall School of Business, University of Southern California, May 2002.
  • Doctoral Internationalization Consortium, University of Texas at Austin, April 2002.
  • Group Study Exchange Program of Rotary International to Brazil and Paraguay 1998
  • Doctoral Consortium in International Business, Ohio State University, 2001.
  • University of Southern California Graduate School Fellowship, 1999-2003.
  • First rank in Bombay University in the BSc. degree examination for Microbiology and Biochemistry, 1993.
  • The Prof. J.V. Bhat Scholarship for outstanding performance in Microbiology and Biochemistry in St Xavier’s College, Bombay, India and The Mr. Ashok Sumanlal Patel Memorial Prize for excellence in Microbiology in St Xavier’s College, Bombay, India, 1992.




Contact Information

Phone: 713-743-3661
334 Melcher Hall
Houston, TX 77204-6021
Room: 385J
Office Hours:
by appointment