SEI Executive Education helps organizations attain outstanding sales performance and customer profitability by enhancing salespeople, sales managers and senior executives’ knowledge and competencies through customized, research-based courses and workshops co-designed with our client companies.
We have developed a renowned expertise in assessing, improving and quantifying the return on investment of three key related areas: Managing the Sales Process; Managing Salespeople; and Managing Customers.

There is a small group of key accounts that are critical to a corporation’s success. SEI Executive Education helps assess the skills, knowledge and tools the organization uses to manage these key accounts. We identify the steps in the complex selling process necessary to win and grow these complex accounts. Once we have identified the ideal process for a specific organization, we help implement it through training, coaching and integration with the company’s sales automation technologies.
Many corporations excel at recruiting, training and managing salespeople. However, when they promote their salespeople into management functions, most of them do not provide adequate level of support and training for such critical leadership positions. SEI Executive Education helps identify the competencies and skills that impact sales management performance at each unique corporation. Then, we develop the appropriate curriculum, deliver the training and provide the coaching to support behavior changes that reduces the competency gaps and improves sales leadership and performance. We follow all our training interventions with follow up assessments of performance and a precise analysis of the return on investment.
Ultimately, companies’ success depends on the quality of their relationship with their customers. Our assessment processes measure and analyze the strength and long term value of a company’s relationship with its clients. By helping organizations better understand their competitive market position, SEI Executive Education trains salespeople and managers’ on identifying high value customers and increasing their retention and profitability.
In today’s competitive and globalized world, organizations cannot afford to rely on yesterday’s imprecise business knowledge. Our academic experience, perspective and credibility provide our client companies with cutting edge, award winning research and teaching abilities. SEI Executive Education programs blend a unique combination of executive professors who have at least two decades of Fortune 500 sales executive management experience and PhD research professors who are today’s leading, most widely published authors in the sales discipline.
We have developed a comprehensive benchmarking knowledge base of sales and sales management competencies and best practices that we share with our clients so that they can appraise, compare and perfect their sales performance within their own competitive environment.
Sales sets ambitious goals, and with high energy and enthusiasm, goes after them. We value the inestimable importance of sales in a business’s ability to perform. SEI Executive Education at the University of Houston will provide your company with the knowledge and energy to achieve your sales ambitions.