About: Teaching Activities
Classroom Instruction (Semesters taught)
- Books an MBA Should Read, (9)
- Seminar in Marketing Strategy and Management, Ph.D. seminar (4)
- Research in the Legal Aspects of Marketing Strategy, Ph.D. seminar (2)
- Colloquium on Empirical Research, Ph.D. Seminar (6)
- Communication Theory, Ph.D. Seminar (1)
- Research in Health Care Marketing, Ph.D. seminar (1)
- Advertising Management, graduate and undergraduate (8)
- Consumer Behavior, undergraduate (4)
- Marketing Management, basic MBA course, including Executive MBA and Executive MBA for healthcare professionals; also undergraduate, including mass section (11)
- Marketing Strategy, graduate and undergraduate, including a special course on Global Marketing Strategy with a week in Madrid (10)
- Planning and Social Policy, a course developed for the Executive MBA, also undergraduate (4)
- Projects in Marketing/Marketing for Small Business, graduate and undergraduate (24)
- Selected two semesters as a Mortar Board “top prof”
Other Graduate Instruction
Member of the following Ph.D. dissertation committees:
| Mary Gilly (chair) | Daniel Heilborn | Rosalind Wyatt (chair) |
| Victor Cordell | Kathleen Williamson (chair) | Ivonne Torres (chair) |
| Margaret Frost | Richard Tansey | Stephanie Geiger Oneto (chair) |
| Bernadette Szajna | Nancy Albers (chair) | |
| Madeline Johnson (chair) | Robert Straughan | |
| Ann Lynn, Psychology | Karl Kampschroeder (chair) | |
| Andrea Stanaland (chair) | Gillian Oakenfull | |
| Rosalind Wyatt (chair) | Alina Sorescu | |
| Judy Harris | Jae Hong |
Member of the following Ph.D. advisory committees:
| David Van Over | Robert Straughan | Douglas Hughes (chair) |
| Louis Zearing (chair) | G. Balasubramanyan | Orhun Guldiken (chair) |
| Sarah Gardial (chair) | Zhang Yong | |
| Molly Friedman | Kathleen Williamson | |
| Dena Saliagas | Rajeesh Gulati | |
| Valerie Veth | Suzana Fontenelle (chair) | |
| William Green | Penny Prenshaw | |
| Bruce Clark (chair) | Nancy Albers (chair) | |
| Marilyn Jones | Karl Kampschroeder (chair) | |
| Arun Pereira (chair) | Gillian Oakenfull | |
| Faiza Khoja | Ivonne Michelle Jasso (chair) | |
| Emmanuel Yujuico | Diklah Loewenthal (chair) |
Member of the following M.S./M.A. thesis committees:
| Janice Lowery, M.S. Comp. Sci. | Jeffrey Asher, M.A. Commun. | |
| Wolfgang Heuer, M.S. Geol. | John Hart, M.A. Commun. | |
| Marilyn Millar, M.S. Comp. Sci. | Gail Lindblom, M. A. Commun. | |
| Ruby Daniels, M.A. Commun. |
