Page 10 - Stephen Stagner Sales Excellence Institute - C. T. Bauer College of Business - University of Houston
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OUR EXECUTIVE                        SALES LEADERSHIP CERTIFICATION

           EDUCATION


                                       This week-long, limited-seating training is held three times a year and provides participants a
      Our academic experience,         unique opportunity to identify sales leadership challenges through a unique curriculum on
      perspective and credibility      Sales Leadership. After the course, strategic coaching sessions are oered as a follow-up to
    provide our clients with cutting   check on individual progress. This program is primarily for:
    edge, award winning research
     and leadership tools through
     Sales Leadership Certication
      and Customized Programs.          INDIVIDUALS                   COMPANIES                  MEMBERSHIPS



    “We were able to gain a deeper understanding
     of our importance to Key Customers, while
    learning to better negotiate, communicate and
     understand our higher level customers. The
    experience enabled all of us the opportunity to
     jump out of our comfort zone and utilize the
    skills we learned over the week in the role play
    exercise with the executive leaders. Our week
    at The University of Houston was powerful and
    has heightened our roles and our condence as      CUSTOMIZED PROGRAMS
     leaders."  — Megan McGuire, Key Account
              Manager at 3M
                                       We oer customized sales training programs to corporations' sales forces and frontline
                                       managers. We have developed a renowned expertise in assessing, improving and quantifying
                                       the ROI of three key related areas:
    "Sales team management has been a neglected
    element of management training, yet the sales   - Managing the Sales Process
    manager’s responsibility - managing the entire
     interface with the customer - is probably the   - Managing Salespeople                                                      EXECUTIVE EDUCATION
    most critical of all in terms of ultimate success
    for the organization." — Czinkota, Kotabe and   - Managing Customers
                 Mercer
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