Bauer Business Minds: Research for the Real World.
Bauer Business Minds: Research for the Real World - C. T. Bauer College of Business, University of Houston

Does One Size Fit All?

In the wake of a massive global shift to online learning options, educators have sought more information about the effectiveness of various learner interaction methods.

Photo:

Two C. T. Bauer College of Business Accountancy & Taxation professors, Associate Professor Janet A. Meade and Instructional Associate Professor Kiran Parthasarathy co-authored a study that seeks to answer a critical question: Is a one-size-fits-all online learning approach appropriate for a diverse generation of students?


Photo: ILI Conference

Bringing Together
Academia & Industry

The Inclusive Leadership Institute at the University of Houston C. T. Bauer College of Business held its first conference this month, bringing together researchers and business professionals to define best practices and bridge industry and academia.


Photo: Martin Krämer

Monetary Incentives:
Good or Bad?

Monetary incentives may seem like a good strategy to motivate a company's salesforce, but Assistant Professor of Marketing and Entrepreneurship Martin Krämer at the C. T. Bauer College of Business at the University of Houston says this short-term reward may have adverse effects on performance.

 

The C. T. Bauer College of Business is an AACSB Accredited Business School.

The University of Houston is an EEO/AA institution.