GM’s Information Systems “Strategy”
Despite heavy investment in information technology, GM’s information systems were virtually archaic.
It had more than 100 mainframes and 34 computer centers but no centralized system to link computer operations or co-ordinate operations from one department to another
Each division had its own hardware and software so
that the design group could not interact with production engineers via computer.
GM adopted a “shotgun” approach pursuing several high tech paths simultaneously in the hope that one or all of them would pay off.
GM also believed it could out spend its competitors by spending 2.5% of its sales on IT.