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Master of Science in Marketing

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Program Format and Enrollment

Program information is subject to change.

YEAR ONE
FALL SPRING SUMMER
Session 1 Session 2 Session 1 Session 2 Session 1
Financial Accounting
(3 hours)
Financial Accounting
(continued)
Elective
(3 hours)
Elective
(continued)
 
Statistical Methods
for Business

(3 hours)
Statistical Methods
for Business

(continued)
Elective
(3 hours)
Elective
(continued)
Session 2
Marketing Administration
(1.5 hours)
Elective
(1.5 hours)
Elective
(3 hours)
Elective
(continued)
Elective
(3 hours)
YEAR TWO
FALL SPRING
Session 1 Session 2 Session 1 Session 2
Elective
(3 hours)
Elective
(continued)
Professional Project
(3 hours)
Professional Project
(continued)
Elective
(3 hours)
Elective
(continued)
Elective
(3 hours)
Elective
(continued)
Elective
(3 hours)
Elective
(continued)

List of Graduate Marketing Courses:

MARK 6A61 Marketing Administration
MARK 7A97 Marketing Strategy
MARK 7362 Marketing Research
MARK 7365 Internet Marketing
MARK 7368 Integrated Marketing Communications
MARK 7369 International Marketing
MARK 7371 Pricing Strategy
MARK 7373 Business to Business Marketing
MARK 7374 New Product Development
MARK 7376 Strategic Brand Management
MARK 7377 Customer Relationship Management
MARK 7378 Strategic Selling
MARK 7379 Sales Leadership
MARK 7393 Business Consulting Lab I
MARK 7394 Business Consulting Lab II
MARK 7397 Web Analytics
MARK 7397 Luxury Brand Management

 

 

 

 

 

 

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Rockwell Career Center

As a Bauer MBA student, you will have access to a wide array of developmental, job search, networking and recruitment opportunities— coupled with career guidance from experienced and well-respected career specialists.

The Rockwell Career Center has an entire team of specialists who work exclusively with Bauer MBA students for professional development services.

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Reliability and Security Across the Energy Value Chain

March 11

 

C. Gregory Harper
C. Gregory Harper

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